Sallyz
Brand identity for a Nigerian beauty and fashion brand dedicated to empowering women to embrace their natural beauty and express elegance through simplicity.
Project Brief
Sallyz is a Nigerian beauty and fashion brand dedicated to empowering women to embrace their natural beauty and express elegance through simplicity. Inspired by the "Clean Girl" aesthetic, the brand blends minimalism with sophistication, offering services in brow, lash, and lip care.
Our Approach
We created a mark that is feminine, expressive, and empowering. The design forms the illusion of a woman dancing in the shape of the letter "S", representing both the name Sallyz and the brand's celebration of individuality and self-confidence. The flowing form conveys grace, movement, and freedom, while the elegant typography complements the brand's refined and stylish tone.
The Result
Together, they communicate beauty, confidence, and self-love, the very values that define Sallyz.
Scope of Work
Brand Strategy, Visual Identity
Project Gallery
